Problem solution center

The #1 WhatsApp growth platform

From the first marketing touchpoint through the sales cycle to ongoing customer success, Wati drives faster ROI with an easy-to-use, scalable AI-native platform.

Trusted by 16,000+ customers worldwide
⭐ 4.6/5 on G2

Get great features at a price that makes sense

Affordable pricing with zero setup fees.

Frequently Asked Questions

Answers to the most common questions

Wati uses Meta's official WhatsApp Business API. This ensures your account is secure, reliable, and fully compliant with Meta's terms of service.
Yes, Wati offers a 7-day free trial with no credit card required. You can access all Pro plan features during the trial period.
WhatsApp applies Meta's conversation-based pricing. Separate rates apply for each conversation type (marketing, service, authentication). These costs are in addition to your Wati subscription fee.
Yes, you can upgrade or downgrade your plan at any time. Upgrades take effect immediately; downgrades apply at the end of the current billing period.
Yes. The Growth plan includes 2 select integrations, Pro includes 5 integrations including HubSpot, and Business includes unlimited integrations including Salesforce. You can also connect thousands of apps via Zapier.
No. After cancellation, you have 30 days to access your data and export it before it is permanently removed.

Growth

Send WhatsApp messages to thousands of users in one click to improve reach.

$39

/month billed monthly

👤 3 Users Included · No additional users
⚠️ Additional charges apply for messages

Key features

  • ✓Zero-fee WhatsApp setup: Official WhatsApp API, Blue Tick Verification help
  • ✓Omnichannel inbox: WhatsApp, WhatsApp Business Calling, FB, Instagram, QR code, widget, wa.me
  • ✓Standard promotions: Run multi-media campaigns, view open & read rates
  • ✓Acquire leads: Launch CTWA ads and capture leads on WhatsApp
  • ✓Team inbox staples: Assign, track, automate follow-ups, tag & report
  • ✓E-Commerce tools: WhatsApp Catalog, Shopify abandon cart & order templates
  • ✓24x5 Email Support: in English and Portuguese, with basic SLA coverage
Usage
  • 15k Broadcasts/month · Standard rates
  • 1,000 Free Automation triggers/month
  • 2 select Commerce/CRM integrations
  • 10k API calls/month · No Webhooks
  • 250 Free AI Co-pilot credits/month
Best Value

Pro

Set up automations, integrations and get powerful analytics to boost conversion.

$79

/month billed monthly

👤 5 Users Included · Additional Users @ $24/user/month
⚠️ Additional charges apply for messages

Everything in Growth, plus

  • ✓Auto-qualify leads: Advanced chatbots, forms, integrations & IG automation
  • ✓Boost conversion: Smart retargeting, Carousel template & Catalog pay options
  • ✓Optimize Campaigns: CTWA source tags, click tracking & engagement insights
  • ✓AI Automation: Answer queries, collect information, send reminders & more
  • ✓Advanced team inbox: Teams, auto routing, and operator reports
  • ✓Drive Shopify sales: Campaign based on buyer data, Shopflo/Gokwik checkout
  • ✓24x7 Email & Chat Support: Standard SLAs to support your operations
Usage
  • Unlimited Broadcasts · Standard rates
  • 2,000 Free Automation triggers/month
  • 5 integrations incl. HubSpot
  • 200k API calls/month · Limited Webhooks
  • 500 Free AI Co-pilot credits/month

Business

Unlock the full potential of WhatsApp with advanced workflows and expert support.

$199

/month billed monthly

👤 5 Users Included · Additional Users @ $59/user/month
⚠️ Additional charges apply for messages

Everything in Pro, plus

  • ✓Scale effortlessly: Send 4k messages/min, get volume discounts & SMS fallback Beta
  • ✓Official Google Partner: Asia's only Google Ads to WhatsApp Provider
  • ✓Best-in-class ROI: Optimize CTWA ads, track conversion, use WhatsApp Pay API
  • ✓Run teams smoothly: Multiple WhatsApp numbers & round-robin chat assignment
  • ✓Dedicated Customer Success Manager for strategic recommendations
  • ✓Enhance privacy & compliance: Phone number masking, Roles & IP Whitelisting
  • ✓Priority 24x7 Email & Chat support, with access to paid TAM services
Usage
  • Unlimited Broadcasts · Volume discounts
  • 5,000 Free Automation triggers/month
  • Unlimited integrations incl. Salesforce
  • 20M API calls/month · Extensive Webhooks
  • 1,500 Free AI Co-pilot credits/month
  • Blitz add-on: Send 12k messages/min
Compare plans in detail →

Scale your workflow with tailored add-ons

Automation Triggers

Select quantity1000 ⚙️

$25/Month

AI Co-pilot Credits

Select quantity1000 ⚙️

$20/Month

Shopify Integration

$4.99/Month

Additional WhatsApp Numbers

$29/Month/Number

Grow faster with Wati experts

Setup, strategize & succeed – Get hands-on guidance to launch & level-up your business

Dedicated Onboarding

Customone-time fee

Includes:

  • Dedicated number connection assistance
  • Facebook Business verification
  • BSP Migration
  • 1-hour product walkthrough and chatbot training session
  • Onboarding support is included with the annual plan for all recurring subscriptions.

Technical Account Management

Customannual fee

Includes:

  • Dedicated contact for technical guidance and support escalation
  • Proactive monitoring to address potential issues before they impact your operations
  • Hands-on assistance to troubleshoot custom configurations, APIs and integrations
  • Premium escalation management
    • P1 tickets handled on priority including direct phone support if required
  • This service can be availed by Business Annual plan customers.

Professional Services

Customhourly fee

Includes:

  • 30-min consultation with our expert to discuss your ideal workflow
  • Setting up customized automations, CRM integrations & routing rules
  • Creating tailored workflow for various scenarios including:
    • CTWA lead acquisition
    • Automating engagement, follow-ups
    • Lead qualification nurturing
    • E-commerce order updates
    • Deploying custom AI Agents
  • 2 rounds of review to ensure Wati fits perfectly for you and your business
  • This service can be availed by any recurring plan customers.